Articles Tagged with ''Gen Z''

Each month, California-based flavor manufacturer T. Hasegawa USA publishes a report detailing emerging consumer trends in CPG food / beverage and foodservice menus.

Coupled with emerging social media trends of de-carbonating beverages and growing non-alcohol refreshers platform, Molson Coors developed Happy Thursday to meet the needs of this new age of drinkers in the alcohol category.

Generation Z, known for their substantial spending on dining out and for regularly making dining choices based on social media content2, are influencing dining experiences around the world. The report highlights a demand from this generation for 'flavor Shock', characterized by unexpected flavor combinations and twists on classic dishes such as incorporating Mexican sauces to create modern pastas.

Each month, California-based flavor manufacturer T. Hasegawa USA publishes a report detailing emerging consumer trends in CPG food / beverage and foodservice menus.

North American consumers need protein solutions that are right-sized, simple, globally inspired and affordable. That’s according to the newly published “Protein Profile,” an annual report produced by Cargill’s North American Protein business. 

The alternative protein market—which spans everything from plant-based foods to cultivated meat to dairy alternatives—is still relatively young and evolving. At Cargill, we’re bringing our expertise in food and innovation to help expand the future of alternative protein for our customers and consumers.

WK Kellogg Co. introduced its latest cereal brand, Eat Your Mouth Off, drawing inspiration from its century-old startup values. Eat Your Mouth Off is an innovative, vegan cereal containing 22g of plant-based protein, 0g of sugar, and 2g of net carbs or less per serving.

“Energy Drink Insurance” launched in parallel with MiO’s new Rolling Energy campaign, empowering Gen-Z to get more out of their water, uplift their day and feel their most energized selves

Gen Z’s dietary preferences are evolving. To appeal to them, diet and nutrition brands will need to embrace international flavors and cuisines. We predict growth in categories that successfully blend Gen Z’s desire for nutritious, plant-forward foods with their craving for authentic, internationally-inspired flavors.

Keeping up with flavor trends in a globalized era of constant and viral information can be challenging. After all, these days a single online influencer can spur the interest of millions of consumers with a single tweet. Nowhere is this more evident than among the so-called Gen Z demographic, a generation of adults in their late 20s and younger, with some of the highest purchasing power and the strongest trend impact.