Beverages

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Crafted with grapefruit and Round Barn’s Blue Flame Agave, the Grapefruit Paloma delivers a balance of tart, tangy citrus and smooth tequila-inspired notes.

The lemonade has been elevated with calming lavender and matcha’s clean energy offering a functional beverage with smooth, sustained energy and focus.

PLT markets more than a dozen water-dispersible and water-soluble solutions. At IFT, PLT will be focus on four major health and wellness segments: energy, cognitive, sports/active nutrition and weight management. 

The new brew is both vegan and gluten-free, and contains bright notes with a mild sweetness, according the company. In addition to organic quinoa, Meli contains anti-inflammatory hop flowers, gluten-free yeast and water.

Phorm Energy is the first innovation launched from the recently announced partnership between Anheuser-Busch, 1st Phorm and Dana White – with a vision.

With a rising demand for products that combine taste with functional benefits, V8 Energy Drink Mix delivers a trusted source of energy while supporting focus.

This acquisition marks a significant step in PepsiCo's ongoing transformation of its portfolio, reinforcing its commitment to meeting evolving consumer preferences for great-tasting, functional products. poppi, a fast-growing prebiotic soda brand, is among PepsiCo's recent acquisitions, including Siete and Sabra, aimed at aligning with consumers' modern wellness priorities.

Now available nationwide, the new Topo Chico Hard Margarita FAB variety pack offers a beverage with a 6% ABV. It's made with real lime juice and added minerals for taste resulting in a crisp finish. 

This new sake-based RTD with a sessionable, low ABV of 4.5% and colorful graphics will grab consumer attention in retail coolers and displays. 

Anheuser-Busch is expanding its best-in-class Technical Excellence Center model – which has benefited more than 1,200 Anheuser-Busch employees since 2022 – across the country, starting with the launch of its new Columbus Regional Excellence Center, where it will upskill its entire regional technical workforce over the next three years.