Product of the Day

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Cheetos® and Doritos® will officially settle the score to see which brand resonates better with consumers. Frito-Lay's "Flamin' Hot® Faceoff" campaign will ask fans to weigh in and ultimately crown a champion.

Goldfish® teamed up with hot sauce brand, Frank's RedHot to create a spicier version: Goldfish® Frank's RedHot crackers. Fans can get their hands on the snack beginning in May.

Coinciding with this launch, Happy Family Organics is the largest baby food brand to date to announce it is joining Partnership for a Healthier America's (PHA) Veggies Early & Often campaign, making a series of commitments that include doubling its vegetable-forward products over the next three years. 

DRY Soda Co. debuted a ready-to-drink, zero-proof craft cocktail: Botanical Bitters & Soda. Available in three distinct flavors – Aromatic, Bright/Herbal and Sweet/Spicy – the beverages deliver flavor complexity and depth without the alcohol, all inspired by the ritual of craft mixology.

For the first time in the US market, Kellogg's® Special K® is helping cereal fans find a balance of creamy and crunchy with its inaugural chocolatey dipped cereal: Kellogg's® Special K® Dipped Chocolatey Almond.

White Claw® launched two innovations in time for summer: White Claw® Hard Seltzer Variety Pack Flavor Collection No.3 with three new flavors and White Claw® Hard Seltzer Surge, a stronger wave of refreshment with 8% alcohol.  

Bush’s Beans recently developed a new Sidekicks line featuring a variety of seasoned, slow simmered bean options to add a flavorful side to meals.

Dr. Praeger’s Sensible Foods, the family owned and operated leader in the all-natural, vegetarian, vegan, gluten free, and kosher frozen food categories for over 25 years, announced the latest addition to its line of veggie burgers: the Cauliflower Veggie Burger.

Kashi, a pioneer in natural foods, announced that it has officially joined 1% for the Planet, committing to the donation of 1% of Kashi annual sales to nonprofit organizations that support a variety of environmental causes. Kashi is dedicated to making eating well easy through foods that are better for both people and for our planet.

Dr Pepper launched Dr Pepper Zero Sugar, which celebrates a blend of its signature 23 flavors in a zero sugar soda that delivers all the flavor consumers deserve. It is available now nationwide in Original, Cherry and Cream Soda flavors.