Better for You

RSS

Sweet Victory's crave-stifling chewing gum works within two minutes by blocking the sugar receptors on the tongue. The impulse for a sweets binge can be abated and extends longer than the physical effect—up to two hours. 

Balchem invites IFT22 attendees to Booth #S1468 to taste the top trends in foods and beverages.

Developed by Alternative Biologics, Inc., whose founders and team created protein drink category leader MUSCLE MILK, GYM WEED is the newest venture of products to help consumers train harder and live each moment to the fullest.

CTRL’s line of powdered meal replacement shakes has been lauded for its “bottom of the cereal bowl” taste, and the Meal On-The-Go Bars feature new flavors packed with wholesome ingredients that let you satisfy your hunger anytime, anywhere.

The product is formulated with electrolytes, encouraging consumers to drink more and fully hydrate their systems.

Made with powerful ingredients such as ashwagandha, chlorella, and collagen peptides, Roundhouse Provisions Morning Kick is a strawberry lemonade flavored drink to support healthy digestion, energy levels, overall wellness for your body, and a balanced mood.

FlavorSum launched in April 2020 as a solutions provider for growing food and beverage companies. The platform unifies the former businesses of National Flavors, GSB Flavor Creators, Bonnie & Don Flavours, and Whittle and Mutch.

ZENB Spaghetti is a spaghetti product made from 100% yellow peas and is the latest addition to the brand's growing pasta portfolio that champions the better for the planet and better-for-you hero ingredient. 

Rowdy, known for its premium bars and collagen protein powders that are made with superfood prebiotic Yacon Root, announced its new flavors of collagen + prebiotic protein powders, Vanilla Bean and Chocolate.

GUUD created its Fuel products as a modern version of the traditional well-loved European muesli made with whole grains, nuts, fruits, and seeds.