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Each gummy contains a blend of Chaga, Turkey Tail, Cordyceps, Lion’s Mane, Reishi, and Maitake to support mental clarity, immune support, energy, and cellular health

Poppi appointed Chris Hall as chief executive officer. With the rapid trajectory of the brand to date, Poppi saw an opportunity to further drive growth by bringing on seasoned executive leadership. The addition of Hall will be pivotal in helping solidify the brand's position as the modern soda for the next generation.

According to a 2020 Probiotic Survey by the FMCG Gurus research arm of M&R Insights Ltd., the number of consumers in North American stating that they purchased probiotic products in the 12-month pre-Pandemic period between 2018 and 2020 rose from 45% to 61%.

Expect immunity to be a long-term topic and trend, as people of all ages are mindful of shoring up physical and mental health.

Health-Ade, the makers of bubbly beverages that support a happy and healthy gut, announced a classic new flavor to their national offerings, Berry Lemonade Health-Ade Kombucha.

Nouri brings the first immunobiotic beverage to the US market with the launch of Inner Immune, a functional beverage that delivers Immuno-LP20, prebiotics, l-glutamine, daily vitamins and minerals to support gut health and the immune system.

Innophos, a leading international producer of high-performance minerals for the dietary supplement industry, announced the release of its new video demonstrating the significant advantages of Chelamax® Chelated Minerals.

Developed by industry-leading doctors and scientists, First Person optimizes neurochemistry by stimulating the production of specific neurotransmitters in the brain tied to three main functions: focus, mood, and sleep. 

The new tonic claims to promote deep relaxation, calm nerves, and brighten one’s mood with the use of herbs and shrubs like ashwagandha, chamomile, lemon balm, L-Theanine, and most notably, kava-kava.

Layn Natural Ingredients, one of the world’s largest innovators and manufacturers of natural botanical extract ingredients and solutions serving the biggest brands in food, beverage, flavor, nutraceutical, personal care, animals and pets, launched a free online botanical library and search tool to enable businesses to explore and learn about key botanical extract ingredients and solutions and easily map them to targeted applications and desired functions.