Minerals

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FLRT enters the energy drink category with a zero-sugar formulation featuring 200mg of caffeine and added vitamins and minerals. The product reflects continued demand for functional beverages that support energy, focus and wellness benefits.

The brand adds two functional beverages to its growing RTD portfolio. The launches reflect rising demand for multifunctional drinks beyond traditional energy and hydration.

AIDP and Zinpro Corp. have formed a marketing and distribution partnership to expand sales of Zinpro Zinc LG, a clinically researched zinc lysine glutamate, in the US. The ingredient offers enhanced bioavailability and targets widespread zinc intake gaps, positioning brands to deliver next-generation mineral supplements.

RECOVER 180 is expanding its organic hydration lineup with the launch of Tropical Ice and Orange Cream. The new flavors reinforce the brand’s focus on clean, functional hydration for athletes and active consumers seeking better-for-you alternatives to traditional sports drinks.

Dialed Moods has expanded its wellness portfolio with the introduction of sea moss and shilajit gummies. The new products tap into growing consumer interest in functional, plant-based supplements designed to support daily health, energy and mental clarity.

HydroCelt launches with Citrus Splash and Peachy Twist, offering 600mg of Celt Salt and stomach-friendly electrolytes for smoother, more effective hydration. Formulated without preservatives, additives or artificial ingredients, the mix targets athletes, workers and anyone seeking clean, everyday hydration support.

Tiny Wins debuts science-backed sweet and savory blends that deliver at least half of kids’ daily essential nutrients from real fruits, vegetables and superfoods. Designed to vanish into everyday foods, the formulas offer a stress-free solution for nourishing picky eaters.

Available in three flavors: Blue Raspberry, Blue Hawaiian and Blue Açaí, this drink mix combines Trace's full-spectrum mineral complex with antioxidant-rich blue spirulina, transforming daily remineralization into a flavorful, all-natural wellness ritual.

Many things contribute to dehydration including exercise, stress, caffeine and alcohol use. This leads to poor digestion, headaches, slower workout recovery, reduced strength, increased cravings, muscle cramps and fatigue.

The company will spotlight its broad and growing offering of high-performing, functional ingredients that support cleaner, more sustainable product development across food, beverage, and nutrition.