Functional New Products

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GUUD created its Fuel products as a modern version of the traditional well-loved European muesli made with whole grains, nuts, fruits, and seeds. 

The Jinx! offers an immunity boosting vitamin stack and an advanced amino matrix that packs a punch when it comes to enhanced training, faster muscle recovery and better results.  

Using the planet's most powerful antioxidant, sulforaphane from within broccoli sprouts, these shots are an effective, efficient, and convenient solution for beauty, body, and brain.

The launch comes on the heels of this year's majority investment from Cypress Ascendant, a strategic capital investment firm, fueling a refreshed business model, operations, and increased awareness for the brand.

The formula has been updated to feature an organic orange cream flavor and is now sold in a 30-pouch box, instead of one bottle. Additional ingredients include Citrus Pectin, Konjac Root, and Vitamin E (as D-Alpha Tocopherol).

ActivatedYou Essential Skin Food is a collagen support supplement designed to support the overall appearance of skin texture and minimize the look of sagging and dull skin.

The focus of the company and its products is wholly on health optimization for consumers, and the foods are infused with high quality, full spectrum functional mushroom and botanical adaptogens.

With high potency vitamin C in each new product, consumers are being provided more options for immune health support*. They can experience the goodness of botanicals when they incorporate the new Ashwagandha or Apple Cider Vinegar product within their wellness routine.

Koe’s new look embraces evolving trends in fashion, art, and pop culture, with a colorful background and distinctive retro “sunset stripes” that nod to the brand's California roots. 

Key ingredients in Ladder Superfood Greens include matcha, chlorella, spinach, rhodiola, and organic broccoli and 17 vitamins and vitamins, including Zinc, Magnesium, Calcium, Folate, Biotin, and Iron.