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bubly sparking water launched bubly bounce – a sparkling water with no calories, sweeteners, or artificial flavors, and just a kick of caffeine. The introduction of bubly bounce, which is available in five refreshing combo flavors, marks the brand's first caffeinated beverage and new line since its launch in 2018.

Hormel Foods introduced Hormel® pretzel bites and cheese tray, an addition to the Hormel Gatherings® line that capitalizes on snack trends, an increase in home-based working and schooling, and the move to smaller get-togethers in the wake of the COVID-19 pandemic.

Consumers can squeeze it over ice cream and watch it freeze in seconds, forming an ice cream shell. Consumers can then break it with a spoon for a little bit of rainbow magic in every bite.

SeaPak Shrimp & Seafood Co. added a tropical twist to its coastal inspired seafood options with the introduction of Coconut Cod, a wild caught cod coated in a crispy coconut breading. 

To better help its readers with initial new product evaluation and development Prepared Foods asked Nancy Jo Seaton, owner and president of Seaton Food Consultants, to create a thought leadership series.

Consumers' continued pursuit of more healthy alternatives to their favorite indulgences has led to a rise in the use of natural high-intensity sweeteners, ultra-low-calorie 1:1 drop-in sweeteners, and natural sweetness enhancers.

If 2020 was the year of supply chain uncertainty due to COVID-19, 2021 may well be the year that transparency in food labeling takes center stage, particularly for gluten-free products.

Hunch Snacks, a natural snacks start-up, introduced a line of Organic Dark Chocolate Bites in four flavors: Peanut Butter, Almond, Hazelnut and Chocolate. Each crispy, creamy bite is certified organic, non-GMO, kosher, gluten-free and is free from artificial colors and flavors.

It's clear that the plant-based revolution rolls on and continues to evolve. And not only has it reached mainstream status—but now it might be described as a global phenomenon.

Betty Crocker released its line-up of new seasonal products to meet demand for whimsical, easy treats. Highlights include Dunkaroos Frosting, Cupcake and Giant Cookie Kits and can be found at grocery retailers across the US.