Campbell Soup Company the makers of V8®, announced the launch of V8+Hydrate™, a new plant-based hydration beverage that harnesses the natural goodness of sweet potato juice. This beverage taps into the naturally occurring electrolytes and glucose of the sweet potato and blends it with water—creating an isotonic beverage that quickly replenishes fluids and nutrients.
With only 45-calories in each 8-ounce can, V8+Hydrate has one full serving of vegetables, no artificial sweeteners, is non-GMO, gluten free and vegan friendly. The refreshing plant-powered hydration drink is available in three unique flavors: Strawberry Cucumber, Coconut Watermelon and Orange Grapefruit. In a recent consumer study, V8+Hydrate Strawberry Cucumber was proven to have a preferred taste over the leading plant-based water, Vita Coco Pure Coconut Water.
The 8-ounce can is now shipping to retailers nationwide with a suggested retail price of $4.99/6-pack.