Tropicana is expanding into functional hydration with the launch of Tropicana Hydrate, a juice-based beverage made with real fruit juice, coconut water and added electrolytes. Available in Strawberry Watermelon and Peach Mango, the product is positioned to support hydration for both active consumers and everyday occasions.

As hydration continues to evolve beyond sports drinks, the launch highlights how brands are developing approachable, family-friendly options that combine functionality with familiar flavors and clean-label attributes. Tropicana Hydrate contains no added sugar, artificial sweeteners or artificial flavors and is available nationwide in 46oz and 11oz formats.