DRY Soda Company, creator of lightly sweet sodas, launched DRY Zero Sugar USDA Organic Ruby Citrus soda. Joining Cola, Peach Tea, Mountain Berry and Island Fruit, DRY Zero Sugar Ruby Citrus soda will be the company’s first USDA Organic, zero-sugar, citrus flavored soda. It is full of refreshing citrus flavor, lightly sweetened with organic stevia leaf extract and contains only five ingredients.

According to Mintel, nearly half of all consumers say they want to consume less sugar in 2019. But they also expect convenient, high-quality food and beverages that fit into their fast-paced lifestyles, without having to sacrifice on flavor. With just five calories per serving, DRY Zero Sugar Ruby Citrus soda does not contain aspartame, artificial sweeteners, added colors, sodium, caffeine or gluten and is USDA Organic and Non-GMO Project verified. The flavor is tart and grapefruit-forward, with a lightly sweet finish of bright citrus.

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Known for its innovative flavors, DRY Soda Co. is also dedicated to creating artistic packaging. The trend leading coral pink, yellow and green illustrations on the DRY Zero Sugar Ruby Citrus packaging were created by internationally-celebrated artist, Catalina Estrada. Estrada took inspiration from the bright tastes and ingredients in Ruby Citrus and employed her signature kaleidoscope style to create the bespoke designs.

The entire DRY Zero Sugar soda line attracts consumers looking for better-for-you zero sugar beverages, especially parents, keto and low-carb dieters, and those looking to trade up from traditional and diet sodas. All flavors of DRY Zero Sugar soda are available in six-packs of 12 oz. cans at a suggested retail price of $5.99-$6.99. DRY Zero Sugar Ruby Citrus soda will released in March of 2019.