Purely Elizabeth Expands Into Protein Granola Category
New ancient grain granola line delivers 10g of protein from nuts and seeds without powders, isolates or fillers
Purely Elizabeth, a modern wellness brand known for ingredient-forward granolas, announced the launch of Purely Elizabeth Protein Ancient Grain Granola, marking the brand's expansion into one of the most in-demand spaces in food: protein.
As granola expands beyond breakfast and protein demand continues to surge, consumers are looking for foods that deliver both function and flavor without relying on overly processed ingredients.
As protein continues to dominate the conversation, Purely Elizabeth is taking a more intentional, whole-food approach. The new line delivers 10g of protein per serving from real, whole food ingredients like nuts and seeds without protein powders, isolates or fillers. Each recipe pairs protein-rich ingredients with organic oats, 6–8g of fiber, and is lightly sweetened with coconut sugar for a nutrient-dense crunch. Each batch is made with a blend of pumpkin seeds, almonds, cashews and chia seeds, creating a nutty texture.
Available in three flavors - Cinnamon Toast, Almond Butter & Berries, and Dark Chocolate Blueberry - the line is certified gluten-free, Non-GMO Project Verified and vegan.
Purely Elizabeth Protein Ancient Grain Granola retails for $7.99. The new line is available now at Target nationwide, with additional retailers to follow. It is also available on PurelyElizabeth.com.
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