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Home » food marketing

Articles Tagged with ''food marketing''

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Sun-Maid Emphasizes Innovation, Marketing at 106th Annual Meeting

The theme “It’s A New Sun-Maid” was evident throughout the event with a newly created management team and marketing strategy
December 4, 2018
Sun-Maid President & CEO, Harry Overly highlighted the strength of the association with net sales steady at $362 million in this past fiscal year.
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Cindy Reed Marketer Awarded 2017 Solution Provider All Star Award

The annual award recognizes the most successful 10% of Constant Contact’s customer and Solution Provider base
April 5, 2018
Cindy Reed Marketer is a public relations and marketing firm serving Fortune 500 and small businesses for over 25 years. They specialize in developing marketing communications and branding programs for their clients, employing a variety of techniques from advertising and digital marketing to web development to social media.
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Mike’s Hard Lemonade Partners with Lil Dicky, Drizly

A partnership between Drizly and Mike's makes sense because millennials are increasingly using the app for fast and convenient beverage orders
August 22, 2017
Mike's launched the Deliver the Unexpected sweepstakes that will award one lucky consumer and his or her friends a fun-filled house party hand delivered and hosted by Lil Dicky.
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Mayfield Creamery Recharges Brand

Restoring the brand name to the original Mayfield Creamery was the first step in transitioning the brand to showcase its authentic positioning
July 27, 2017
Since 1923, Mayfield Creamery has been crafting quality ice cream with family recipes and fresh cream from their own dairy.
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US Grocery Shopper Trends Report

US grocery shoppers desire transparency that offers messages about food safety, and health and wellness
July 5, 2017
Research suggests that Millennials have become comfortable with using online shopping for grocery needs
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Tomorrow’s Store Shelf: Where’s the Win-Win for Processors, Retailers?

Speaking at the 2017 Prepared Foods New Products Conference: Errol Schweizer, BeyondBrands
July 5, 2017
Consumers have an ever expanding array of mealtime options. So how do brick-and-mortar grocers keep shoppers coming in for unique foods and drinks that hit lifestyle, health and taste trends—and grow store sales?
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High Brew Cold Brew Coffee #HighRoadTour

High Brew will take its refurbished 1952 GMC Coach bus around the US to introduce consumers to its ready-to-drink cold brew coffee
June 21, 2017
Beyond offering consumers a taste of the coffee, the #HighRoadTour also taps into millennials’ desire for authentic experiences.
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Specialty Food Association, FMI Announce Alliance

The relationship will bring together SFA and FMI members to strengthen business development
June 16, 2017
Food safety experts from FMI will lead educational opportunities at the SFA's Summer Fancy Food Show.
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PepsiCo Signs Strategic Agreement With Alibaba Group

The agreement enables PepsiCo to enhance consumer experiences by tapping into Alibaba's big data capabilities and innovative marketing solutions
May 31, 2017
The collaboration enables PepsiCo to further enhance consumer experiences by leveraging Alibaba's data to introduce innovative marketing initiatives, customized products and integrated omnichannel solutions.
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Food Industry News

NightFood Holdings Issues Update

Company delivers update regarding new flavors, additional snack formats, and $5,000,000 financing
May 25, 2017
During the quarter ended March 31, 2017, the company established a $5,000,000 Equity Purchase Agreement with Black Forest Capital, LLC
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