Brain function and mood drinks, gut health and cardiovascular benefits are just a sampling of the functional aspects of certain beverages on the market now.
Kraft Foods extended its Jell-O brand’s sugar-free range with three new antioxidant-rich flavorings: Açaí, Raspberry Goji and Wolfberry. Kraft capitalizes on the thriving Superfruit trend in a very clear attempt
Functionality is certainly not new to the consumer packaged goods industry. Over the past few years, an increased number of products have launched on a functional platform to address a
Brand Stand, a Switzerland-based manufacturer of chocolate, creates its sweet confections with complete consideration for the environment. The firm’s latest initiative to protect Earth’s natural resources stems from its Swiss
In 2008, beverages formulated with Superfruits grew tremendously, as product introductions sought to deliver high levels of antioxidants and other ingredients rich in beneficial nutrients. One Superfruit with an especially
RSS