Digestive Health

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The primary immune-supporting ingredient category is that of probiotics, those beneficial microbial organisms that confer some form of health benefit either directly or indirectly when ingested. With probiotics carrying the immune health banner, it’s no surprise that throughout 2024 interest in probiotics and health by both consumers and product makers rose beyond even those levels seen in 2023.

A new study from Hydrosome Labs demonstrates the potential for regular consumption of Hydrosome H2O to positively influence gut health by increasing microbiome diversity and reducing inflammatory markers in mammals. According to the company, approximately 30 years ago, scientists began to investigate the formation of tiny bubbles in water, sometimes called ultrafine bubbles.

Fermented foods other than dairy are trending, with sauerkraut, kimchi, pickles, and other vegetables; kombucha; sourdough; natto and tempeh leading the pack. Yet with cultured dairy still at the forefront, there are multiple fermented dairy products that offer benefits besides the immunity support of probiotics.

Sugar-to-Fiber is a genetically engineered probiotic specifically designed to address deficiencies in the American diet by converting dietary sugar (sucrose) into a special type of prebiotic fiber (levan) continuously throughout the day.

Enriching the diet with regimens of prebiotics, probiotics, postbiotics, and other ingredients can establish greater microbial diversity in the gut and has been reported to improve immune function in the aging population.

Laird Superfood products contain only clean ingredients with no artificial (or “natural”) flavors, colors, syrups, refined sugars, or additives.

The expansion into prebiotic fiber ingredients had expanded fiber use from its traditional home within grain foods to a broader range of categories, including soft drinks and confectionery. Innova Market Insights actively monitors a broad range of trends—including global macro trends, lifestyle forces, consumer insights, ingredient trends, and new food and beverage product launches—that all show the impact of fiber use on various levels.

Gut Goodness, a ready-to-drink prebiotic supplement derived from the fruit and bark pulp of the Baobab Tree and the brainchild of former collegiate athlete and beverage branding expert Mo Harruna. 

It has been well established that long-term nutritional imbalance due to low-fiber diets leads to increased incidence of noncommunicable diseases, such as heart disease, diabetes, gut dysbiosis, cancer, metabolic syndrome, allergies, inflammatory bowel disease, obesity, and autoimmune diseases. 

Come and (re)discover Nexira’s deep commitment to sourcing, all the technological properties of acacia gum and locust bean gum, the nutritional benefits of prebiotic acacia fiber as well as its latest launch: a new combination of acacia and carob fibers.