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Muscle Milk Protein Bars

Twelve varieties inspired by ice cream favorites appeal to an active lifestyle
April 7, 2017
MUSCLE MILK® protein bars are available in 12 unique flavors with either 15 or 20 grams of high quality protein.  
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Coffee House Muscle Milk

Foods and Beverages for Everyday Athletes

More consumers turn to sports performance, energy and recovery foods and drinks—just to get through each day
Bob Garrison, Chief Editor
Robert Garrison
January 9, 2017

You need more energy and endurance. And afterward—you need to recover. For all these reasons, you need the right foods and drinks to keep the body fueled up and replenished.


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Coconut water-based isotonic drinks

2017 Ingredients for Health Guide: Sports Nutrition

For the Athlete in Everyone: A key market trend in recent years has been broadening appeal and consumer demand for all kinds of “performance” products
December 22, 2016

Although traditionally reserved for use in endurance sports and strength sports, sports nutrition products have broadened in recent years to fit a more recreational and lifestyle-driven positioning.


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Sports Nutrition Ingredients

New pre-workout supplement helps build mind-muscle connection
November 15, 2016
Preparing to exercise is just as important as the exercise itself. The body’s muscle, cardiovascular system and brain need to prepare for the intensity to come.
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Color, Taste, Benefits

North American-grown Montmorency tart cherries add taste and eye-catching color to baked goods and snacks
August 22, 2016
North American-grown Montmorency tart cherries, with their on-trend sweet-tart taste and eye-catching ruby red color, can be incorporated into a variety of baked goods and snacks to boost value, enhance flavor and add a pop of color.
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PowerBar Clean Whey Protein Bars, Drinks

PowerBar Clean Whey products feature high quality whey protein for sustained energy
August 18, 2016
The Clean Whey products arrive in the midst of a complete relaunch for the brand, as PowerBar unveils a more approachable personality.
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Glanbia Nutritionals: Better Taste, Nutrition

Glanbia Nutritionals launches new whey protein flavor technology
August 15, 2016
Glanbia Nutritionals’ expertise in flavors and proteins has enabled the company to create a problem-solving protein product that is unparalleled in the marketplace.
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FutureCeuticals: Sports Nutrition

FutureCeuticals' elevATP® increases sports strength, power and performance
August 2, 2016
A new published study supports the functional efficacy of FutureCeuticals’ elevATP®, a sports nutrition and healthy energy ingredient.
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Different flavors of muscle milk

Sports Nutrition Flexes its Market Muscle

Originally appeared in the July, 2016 issue of Prepared Foods as Sports Market Muscle.
Lu Ann Williams
Lu Ann Williams
July 11, 2016

Sports nutrition is flexing its market muscle as mainstream consumers express more interest for all forms of performance foods and beverages that aid their active lifestyles.


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