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Functional New Products
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Koios Fit Soda Line

Fit Soda has zero sugar, electrolytes will be made naturally, and infused with branched-chain amino acids

March 6, 2019

A functional beverage is a drink augmented with nutrients, supplements, or both to provide a health benefit to the consumer.

OWYN Dark Chocolate Protein Drink

OWYN beverages are made from 100% plant protein, combining pea, organic pumpkin seed and flax oil

February 27, 2019

Available nationwide in 12-ounce bottles, the protein beverage has a suggested retail price of $3.79 for a bottle.

KiiTO Organic Plant-Based Protein Drink

KiiTO includes organic functional superfoods, adaptogens and high quality pea protein

February 27, 2019

KiiTO includes organic functional superfoods, adaptogens and high quality pea protein.

Buddha Teas Traditional Ayurvedic Golden Milk

The new beverage is a turmeric-dominant recipe and includes ginger root and black pepper to aid digestion

February 20, 2019

The mix is a turmeric-based powder blended with other traditional Ayurvedic herbs, including ashwagandha, ginger root, cardamom, nutmeg and black pepper. The Golden Milk is available online and will launch in stores this Spring.

Nutrition 2.0: Functional Foods

More consumers look to menu offerings for "better-for-you" benefits

Joe Garber Susan Cohen

February 18, 2019

Welcome to 2019 and the future of food. There's a growing emphasis on foods that can improve and maintain their health: known as "functional foods."

Keto-friendly South Beach Simply Fit Shakes

FORM + FUNCTION

New Functional Foods, Drinks & Supplements Introduced in February 2019

South Beach Diet Keto-Friendly program, Probiotic Wellness Shots and Pure Protein 30g Shakes make up this month's collection

February 11, 2019

Prepared Foods takes a look at new better-for-you foods, drinks and supplements introduced in February 2019.

Clue Prebiotic Water

Clue Prebiotic Water contains 4g of fructooligosaccharides, which supports digestive function, immune health and calcium absorption

February 6, 2019

Packaged in 16-ounce bottles, Clue Prebiotic Water is available in select markets for a suggested retail price of $1.99 for a bottle.

BiPro BOLD 100% Protein Isolate with Prebiotic Fiber, MCTs

BiPro BOLD offers an optimal blend of 70% Whey Protein Isolate and 30% Milk Protein Isolate

February 6, 2019

Providing 23g of protein per serving the BiPro BOLD line stays true to the lean, clean, protein promise dating back to 'The Original' BiPro.

Amazing Protein Glow

The product line features the brand’s signature farm-fresh greens, organically grown on a family farm in Kansas

January 30, 2019

Amazing Protein Glow unites the brand’s cornerstone farm-fresh greens, organically grown on its third-generation family farm, with nutritious superfoods to deliver efficacious supplement offerings that are simple and convenient to enjoy.

Numi Organic Tea Expands into New Categories

Tea Latte Concentrates, Wellness Shots represent an evolution of the tea brand

January 30, 2019

The new Tea Latte Concentrates are made with only organic, ethically-sourced, non-GMO plants and spices—never any flavorings or perfumes, enhancing and complementing the pure taste of matcha and turmeric.

General Mills Launches 79 Limited-Edition Summer Products

Circana Highlights 2025 CPG Pacesetters

Bush’s Beans Debuts Summer-Inspired Flavors

Events

June 18, 2025

Master the Art of Plant-Based Dairy

ON DEMAND: Whether you're in R&D, formulation, or innovation, this session will provide enzyme-driven insights to improve your plant-based dairy portfolio.

June 25, 2025

Market in Motion: Active Nutrition

ON DEMAND: Once targeted at athletes, active nutrition products with benefits like energy, focus, hydration, and protein are now winning over everyday consumers seeking support for their busy lifestyles.

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