Drinks

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Alchemyze released Adaptogenic Chai Concentrate and ready-to-drink Adaptogenic Chai Latte. Adaptogenic Chai Concentrate Spiced Black is lightly caffeinated with Assam black tea and naturally sugar free.

Golden Ratio, the gold coffee category company, launched its newest flavor, Golden Milk, to provide a detoxifying, anti-inflammatory and nourishing morning beverage with the caffeine and lower acidity levels Golden Ratio customers have discovered in existing flavors.

The release underscores the brand's mission to innovate and inspire by creating products that are accessible to all and maximize human potential. C4® Smart Energy Natural Zero contains zero sugar or artificial sweeteners, zero calories and zero artificial flavors, never compromising on taste.

Premier Protein expanded its innovative line of ready-to-drink Protein Shakes with Oats with the launch of Chocolate Hazelnut for stepping up breakfast games. The new flavor, which launched online last month, is starting to hit store shelves over the next few months.

Seacret Direct introduced ENERGY drink mix, Seacret ENERGY, which is a balanced, botanically sourced, vitality and stamina boosting beverage blend. 

A multi-faceted team of fitness, health and beverage industry changemakers, Dwayne Johnson, Dany Garcia, Dave Rienzi and John Shulman, announced the launch of ZOA™, a new healthy energy drink set to make waves in the category.

EVOLVE plant-based protein reformulated its portfolio of ready-to-drink protein shakes and announced its continued commitment to the National Park Foundation (NPF). EVOLVE aims to connect people to the outdoors through access and inspiration, and this partnership helps bring shared missions to life in service of helping to protect the outdoors for everyone.

LIFEAID Beverage Co., maker of functional beverages sold in both can and powder form, introduced its first sleep enhancement product: DREAMAID GO! The powdered drink is the latest addition to LIFEAID's recently launched line of powdered beverages and is the brand's first to address another daily activity all consumers have in common: resting and recharging.

LIFEWTR, a premium bottled water brand committed to advancing and showcasing sources of creativity, debuted LIFEWTR Immune Support, a new water beverage with 10% of the recommended daily value of Zinc, aiding normal immune function.