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Home » Topics » Functional New Products » Drinks

Drinks
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Black Rifle Energy Drink cans

Black Rifle Energy Beverages

The ready-to-drink beverages are crafted with naturally sourced caffeine
Prepared Foods Editorial Staff
August 25, 2024

Powered by BRCC’s proprietary Black Rifle Energy™ Blend, these drinks are crafted with naturally sourced caffeine that delivers a punch in attention-grabbing packaging.


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Clean Simple Clear Protein cans

Clean Simple Eats Ready-to-Drink Clear Protein + Energy

The new energy drinks are available in four varieties
Prepared Foods Editorial Staff
August 19, 2024

Aware that consumers prioritize clean, accessible and convenient ways to up protein intake and energy, Clean Simple Eats has crafted the a solution. Designed for those who value transparency in their nutrition choices, these beverages offer a refreshing approach to fitness fuel. 



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King Kongin cans

King Kongin Energy Drinks

The new energy drink contains zero sugar, calories or carbs
Prepared Foods Editorial Staff
August 18, 2024

Available in four flavors — Sparkling Blue Raspberry, Sparkling Peach Mango, Sparkling Watermelon Strawberry and Sparkling Candy — the King Kongin lineup has zero sugar, calories and carbs, containing premium natural ingredients with no artificial colors, and is kosher certified and non-GMO. 


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Athletes Recovering and Holding Sports Drinks

Following the Fast-Paced Energy and Sports Performance Market

Innova Market Insights tracks the response of food and beverage formulators to consumer trends in the surging category
Lu Ann Williams
Lu Ann Williams
August 13, 2024

North America was the second top region for energy drinks launches during a recent one-year period, with Europe as the leading region. Approximately one-fifth of global energy drink launches are released in North America. However, price differences between North America and other regions lead to a larger and dominant North American share for energy drinks sales value.


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Rebbl Protein 20g bottles

REBBL 20g Protein Ready-to-Drink Beverages

The beverage brand upgraded its ready-to-drink protein line from 16g to 20g of plant-powered protein
Prepared Foods Editorial Staff
August 10, 2024

Created with daily empowerment in mind, REBBL's 20g Protein beverages are 100% organic, non-GMO, and crafted with a triple adaptogen blend, including Maca, Ashwagandha, and Reishi.


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JoyaInc Beverages with Moringa

Powering Beverage Product Formulations with Protein

The functional beverage category—especially protein offerings—is among the fastest-growing in the beverage market
Kantha Shelke PhD, CFS
August 2, 2024

Physically active consumers want convenient, protein-packed options to fit into their on-the-go routine. “Plant-powered” ready-to-drink (RTD) and ready-to-mix (RTM) protein beverages are emerging as a perfect solution to fill this niche nutrition category and grow into the mainstream market.


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Shakeology Zero Added Sugar packages

Shakeology 0g Added Sugar Superfood Shakes

The new shake flavors replace organic cane sugar with the high-grade stevia sweeteners
Prepared Foods Editorial Staff
July 28, 2024

Shakeology 0g Added Sugar flavors replace organic cane sugar with the high-grade stevia sweeteners, chosen to deliver a clean taste that is similar to sugar without a stevia aftertaste.


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Sugar Redux Product Collage

Sugar Content Plummets in Better for You Beverages

Beverage formulators find fresh opportunities in an array of ingredients that result in the reduction or elimination of sugar
Prepared Foods Editorial Staff
July 26, 2024

With zero sugar and zero BS, Main Character 5-hour ENERGY® gives you zero reasons not to bring it to every room, every Friday, and every moment of the summer.


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Gut Goodness cans

Gut Goodness Prebiotic Supplements

The supplements are made from the fruit and bark pulp of the Baobab Tree
Prepared Foods Editorial Staff
July 22, 2024

Gut Goodness, a ready-to-drink prebiotic supplement derived from the fruit and bark pulp of the Baobab Tree and the brainchild of former collegiate athlete and beverage branding expert Mo Harruna. 


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Fermy Drink package and cups

Fermy Protein Coffee Enhancer and Protein Matcha Latte

The EVERY Company and Landish Foods team to supercharge mornings with protein-packed, ready-to-mix coffee enhancer and matcha latte under new Fermy brand
July 10, 2024

Both products are powered by EVERY's revolutionary egg white protein, which provides the cleanest flavor on the market and delivers 8g of highly digestible and satiating protein per serving.


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