2020 Food and Beverage Trends

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Come listen and learn from this hands-on workshop from National Food Lab experts Ed Collins, Director, Product and Process Development; and Natasha Dsouza, Associate Director of Consumer and Sensory–Client Services. 

Stuck at home with no place to go coupled with the stress of a worldwide pandemic have caused many US consumers to put dieting on the back burner, except for dieters on keto and other lifestyle diets, like gluten-free and clean eating, reports The NPD Group. US adult participation in total diet or nutrition programs dropped from 48.3% in April 2019 to 43.8% in April 2020, while participation in the keto and other specialty diets remained unchanged in April from a year ago, according to NPD’s Health Aspirations & Behavioral Tracking Service.

Innovation master Galit Feinreich shares best practices gleaned throughout her decades-long career leading white space innovation and launching new products and platforms as former Chief Marketing Officer for Readypac Foods; and as a consultant to CPG clients including Nestlé, the world's largest food and beverage company. 

Join the Strategy and Innovation team at Boulder-based SRG, to learn more about the Abstract Invention.

Product pipelines don't disappear, marketing efforts don't stop, and the bottom line is still the bottom line. Consumer needs may have changed (or, have they?), and now is the time for disruptive innovation. 

Come hear Barb Stuckey, President & Chief Innovation Officer at Mattson, examine regenerative agriculture and upcycled ingredients—and how leading manufacturers now connect the dots between new product development and ingredient purchasing.

With the clean label trend now established, consumer interest increasingly is shifting to other aspects of clean food and drinks. Sustainability has emerged as a key driver, particularly with regard to packaging and plastics.

Historically, research has recruited respondents based on what they claim to be true. But relying on people’s memory and integrity—both of which can be faulty—causes enormous discrepancies in data. 

With demand for seafood at an all-time high and supply in an increasingly vulnerable state, a group of food innovators and culinary leaders joined forces with tech experts to create BlueNalu Inc., the global leader in cell-based seafood, that produces seafood directly from fish cells. 

The old saying is that when life gives you lemons—you make lemonade. Yet here’s a case where a world leading cooperative, Ocean Spray Cranberries, is seemingly now making everything—from just a single berry. In mid-2019, Ocean Spray hired 18-year CPG innovation and marketing veteran Rizal Hamdallah as Chief Global Innovation Officer.