The Marzetti Company has agreed to acquire Bachan’s, a Japanese barbecue sauce brand, in a $400 million transaction. The move underscores growing demand for authentic global flavors and clean-label formulations across retail and foodservice.
Datassential’s latest sauces, condiments and dressings report shows growing consumer demand for signature flavors that create emotional connection and repeat visits. With fewer than half of operators offering a signature sauce, the category presents a major opportunity for menu differentiation and retail crossover.
Newly Weds Foods acquired UK-based JDM Food Group, strengthening its presence in sauces and liquid food ingredients. The move supports continued growth across foodservice, manufacturing, retail and prepared meal channels in Europe.
Bragg entered Costco for the first time with its Organic Coconut Liquid Aminos, a four-ingredient, soy-free alternative to teriyaki sauce. The launch marks a major step in the brand’s retail expansion as it brings clean, allergen-friendly pantry staples to more consumers.
Attendees discovered exciting and new developments in alternative proteins and marinades for meat and seafood. In the alternative protein market, ROVITARIS SprouTx is revolutionizing formulations—addressing taste and texture challenges faced by the plant-based meat and seafood industry.
Heinz is introducing a squeezable “Leftover Gravy” bottle designed to make the ultimate Thanksgiving sandwich easier and more nostalgic for millennial hosts. Made with real turkey broth, the limited-edition format highlights consumers’ growing love of multiday holiday meals and leftover creativity.
According to Mintel’s 2025 Trending Flavors and Ingredients in Snacks report, consumers continue to crave familiar flavors that offer indulgence while featuring high-quality, natural ingredients. Familiarity in flavors continues to be a strong driver, with cheese and pizza flavors maintaining their popularity.
Tillamook County Creamery Association has teamed up with KEWPIE to release Butternaise, a butter–mayonnaise hybrid designed to perfect grilled cheese sandwiches.
Big Tree Farms is entering the BBQ category with its Naughty Bali lineup, crafted from organic coconut nectar and Balinese ingredients sourced through its Fair Trade farmer network. The three sauces range from mellow to volcanic and are now available at Sprouts and select Publix locations.
Meeting sodium reduction guidelines is especially challenging in sauces, where sodium’s role extends well beyond seasoning. With stricter regulations on the horizon and increasing consumer health awareness, the need for innovative sodium reduction solutions has never been more urgent.