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NO CAP! Soda Pop is entering its next phase of growth through new distribution partnerships covering San Diego and Greater Los Angeles. The expansion broadens availability across major retailers and supports continued momentum in the zero-sugar, zero-caffeine soda category.

Oodles of Doodles debuts a line of low-sugar flavored waters designed to make hydration fun through kid-crafted flavors and color-on-the-can packaging. The launch includes five core varieties and a limited SpongeBob collaboration.

Pacific Foods has added Pistachio to its Barista Series, offering a smooth, velvety plant-based milk crafted with professional baristas. With pistachio beverages surging in popularity, the new variety delivers café-ready performance, clean-label credentials and broad menu versatility.

According to Mintel’s 2025 Free-from/Ingredients to Avoid report, for many of today’s consumers, avoiding artificial colors is a top priority. At California Natural Color’s FiE stand #72G48, attendees can meet with experts to explore methods to reformulate or develop new products using vibrant, natural colors. 

Attendees discovered exciting and new developments in alternative proteins and marinades for meat and seafood. In the alternative protein market, ROVITARIS SprouTx is revolutionizing formulations—addressing taste and texture challenges faced by the plant-based meat and seafood industry. 

Smood Sweets has launched Candy Dates, candy-coated California dates that merge indulgence with wellness. Backed by experienced CPG founders and investors, the brand hits Target this November with a playful, plant-based take on guilt-free candy.

From guilt-free indulgence to AI-driven personalization, the beverage market is entering a new era of creativity and functionality. Emerging trends signal a future where drinks deliver not just flavor but wellness, connection and tailored experiences.

Archer is launching its new 100% grass-fed Cowboy Cut Beef Jerky nationwide, featuring a hearty rip-and-tear texture and real ingredients with no sugar. The lineup includes Old Fashioned, Mustard BBQ and Spicy varieties, available at major retailers for $7.99.

Prepared Foods has selected six new food and beverage products introduced in November 2025. Vote below to let us know which new product is your favorite!

Torani is introducing Puremade Forest Pine Syrup, a botanical flavor rooted in the rise of foraged and aromatic ingredients across cafés and beverage menus. Selected after extensive trend research, the new syrup supports workforce initiatives and is available now online and at World Market.