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Examining the COVID-19 Impact on the Food & Beverage Industry

Innovation, new product development and launches are each subject to the developing situation on the ground
April 29, 2020
As an industry we’ve read lots of published research on consumer attitudes and purchase behavior during the COVID-19 crisis. Those who manage existing food and beverage brands have been in the thick of it, dealing with huge swings in demand, closures, new operating procedures, and the like.
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Truly Hard Seltzer Lemonade

Varieties include Original Lemonade, Black Cherry Lemonade, Mango Lemonade and Strawberry Lemonade
April 29, 2020
Truly Hard Seltzer launched Truly Lemonade Hard Seltzer, a mix of hard seltzer and lemonade made with real lemon juice delivering the crisp, clean taste of hard seltzer and bold lemonade flavor.
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HITTING THE SHELVES

New Prepared Vegetables & Fruit

A look at new prepared vegetable and fruit products making a debut in May 2020
April 29, 2020
Prepared Foods showcases new prepared vegetables and fruit products debuting in May 2020.
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Raybern’s Sandwich Line for Grocery Deli

New sandwich line includes breakfast biscuits, hoagie roll sandwiches as well as traditional lunch and dinner sandwiches
April 28, 2020
Raybern’s, a brand known for offering authentic deli-style Philly Cheesesteak sandwiches, introduced a line of ready-to-eat deli sandwiches.
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Spice Blends Start to Star on Menus

Special Spices: American consumers are embracing the complex flavor profiles of international spice blends, while research chefs and food scientists are use them to develop innovative dishes
Maeve Webster
April 27, 2020
Spice and herb use is nothing new in foodservice. These are the fundamental building blocks of flavor and are key in the identity of world and regional cuisines.
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Base Bread Ships Frozen, Direct to Consumers

The bread is made with whole wheat, soy, rice bran, chia seeds, and chicory root
April 27, 2020
Base Food, a Tokyo-based food tech company that creates nutritionally complete pantry staples, launched a new product called Base Bread. In some ways, this direct-to-consumer product is launched at a perfect time - given the grocery store shortages due to the COVID-19 outbreak, and consumers’ need for flexible, healthy WFH meal options.
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