A unique new position at the University of Guelph will help consolidate knowledge about sustainable food practices and make that knowledge more accessible.
Colman Brohan Davis has conducted consumer research over the past few years and watched as sustainability shot up the ladder as a key criterion influencing an individual’s purchase of food and beverage -- surpassing organic, shelflife, packaging, fair trade and brand name in importance.
Sustainability has become a mainstream cause in America only recently, as a result of heightened media attention and increased consumer awareness of issues, including global warming, pollution and food safety.
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