in the body that supports cellular energy production, metabolism, and healthy aging by boosting NAD⁺ levels, which decline over time. Recently, NMN gained attention after the FDA reversed its previous position—and now will allow the ingredient to remain in the US dietary supplement market. FDA reaffirmed its status as a legal and accessible option for both brands and consumers.
Magtein is magnesium L-threonate, a patented magnesium compound that has been shown to effectively cross the blood-brain barrier. Backed by rigorous clinical research, Magtein is a multi-spectrum magnesium that supports focus, memory, mood, sleep, and healthy cognitive aging.*
Hillshire Farm is moving into the freezer aisle with six new heat-and-eat handhelds featuring its signature lunchmeats. The stuffed croissants and ciabatta sandwiches deliver 9 to 25g of protein and arrive in stores by late October 2025.
The US Highbush Blueberry Council awarded $30,000 to two emerging brands at its inaugural Blueberry Boost Accelerator Pitch Competition. Pluff claimed the grand prize for its high-protein mousse dessert, with Bonny earning runner-up honors for its prebiotic fiber powders.
Gatorade is introducing Gatorade Lower Sugar, formulated without artificial flavors, sweeteners or colors and offering three-quarters less sugar than the original. The drink rolls out nationwide in spring 2026 in four flavors, including the return of Rain Berry.
Kanzen Meal is rolling into Wegmans, Wakefern, Weis and Harris Teeter while debuting Spicy Dan Dan Noodles and Spaghetti Carbonara. The brand’s frozen meals deliver complete nutrition with up to 24g of protein, 10g of fiber and no added sugars.
Big Tree Farms is entering the BBQ category with its Naughty Bali lineup, crafted from organic coconut nectar and Balinese ingredients sourced through its Fair Trade farmer network. The three sauces range from mellow to volcanic and are now available at Sprouts and select Publix locations.
Born Simple has revamped its Better Bowls line with double the chicken, new seasoning blends and four updated SKUs targeting Gen Z and Millennial consumers. The 60-second boxed meals use recyclable Tetra Pak packaging and will roll out nationwide through Walmart, Amazon and regional retailers.
PepsiCo is elevating the people behind its food system with the debut of its Global Farmer Awards. From regenerative farming to next-gen leadership, the program celebrates those shaping a more resilient agricultural future.
With 600+ leaders in startups, investment, and food tech, the summit underscores Chicagoland’s position as the nation’s top hub for food manufacturing and agtech
From Fortune 500s to emerging founders, the sold-out Chicago Venture Summit is showcasing the region’s growing influence in food, sustainability, and innovation. A new Future-of-Food Waste Forum signals where the next wave of opportunity is headed.