Elmhurst 1925 expands into ready-to-drink protein with a clean-label offering built on nuts, legumes and minimal ingredients. The new line pairs high protein performance with smooth texture and no gums, oils or artificial sweeteners.
Vital Proteins introduces a collagen-infused sparkling water designed to support skin health, immunity and daily hydration. The launch reflects growing demand for convenient, functional formats beyond traditional supplements.
Talking Rain Beverage Co. expanded its Sparkling Ice Caffeine portfolio with a Soda Shoppe collection featuring Orange Cream, Root Beer and Cherry Cola flavors. The zero-sugar drinks deliver 70mg of caffeine with vitamins and antioxidants, offering a modern, better-for-you take on nostalgic soda fountain classics
Venturi Bold Brew introduced Strawberry Hibiscus, a nitro-infused beverage combining coffee, tea and fruit. The ready-to-drink product delivers 192mg of naturally sourced caffeine per can.
Protein beverage company DON’T QUIT has rebranded as SkyPop following early traction for its protein soda across major retailers. The brand aims to expand the modern soda category by pairing classic soda flavors with 10g of whey protein, zero sugar and 45 calories per can.
From globally inspired comfort flavors to functional hydration and personalized wellness, consumers are demanding drinks that deliver both emotion and efficacy
Black sesame lattes, banana milk and indulgent throwback flavors are colliding with electrolyte coffees, clean-label claims and targeted supplements. In 2026, the winning formula blends comfort, function and flavor into one seamless daily ritual.
Surfside introduced Blueberry Lemonade + Vodka and a new Half & Half Variety 8-Pack ahead of spring. The 100-calorie, low-sugar RTDs are rolling out nationwide in retail and online.
The launch positions the brand within the growing functional CSD space while maintaining premium, fruit-forward flavor profiles. Strawberry Crema and Cherry Sorbetto roll out nationwide in six-packs.
Josie Beverages has launched its zero-sugar, zero-calorie energy drink line in the US, positioning the brand around clean, crash-free energy. Formulated with lion’s mane, cordyceps and vitamin B12, the lineup reflects growing interest in functional ingredients beyond traditional caffeine.