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Home » Topics » Breaking News

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Food and Beverage Industry Trends

Opportunities for Natural, Organic Product Growth

Empowered shoppers to drive change in health and wellness and individualized health management
Prepared Foods Editorial Staff
February 28, 2025

Younger consumers are even more likely to be natural and organic shoppers, with 89% of Gen Z and 85% of Millennials reporting they have shopped for natural and organic products in the prior six months


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ADM_2020_900

ADM, Asahi Group Sign Agreement for Postbiotic

The innovative ingredient is designed to support stress, mood and sleep
Prepared Foods Editorial Staff
February 27, 2025

The introduction of the postbiotic to ADM's portfolio comes as products targeting mood/relaxation support grew at a double-digit CAGR of 13% from 2018-2023


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Novus Foods logo

Lakeview Farms, noosa yoghurt Merge to Create Novus Foods

A rebrand to Novus Foods will be completed in the second half of 2025
Prepared Foods Editorial Staff
February 26, 2025

The merger, first announced on Nov. 12, 2024, was finalized following the receipt of all necessary regulatory approvals and customary closing conditions. noosa yoghurt will operate as a stand-alone division of Novus Foods.


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Food and Beverage Industry Trends

Most Americans Believe Seed Oils Are Healthy

International Food Information Council releases new research examining perceptions of seed oils
Prepared Foods Editorial Staff
February 25, 2025

“In recent years, the topic of seed oils has become somewhat controversial with many media headlines—driven by politicians, policymakers, and online influencers—thrusting these dietary fats into the spotlight,” said IFIC president and CEO Wendy Reinhardt Kapsak, MS, RDN.  


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T. Hasegawa USA Expands Flavor Innovation Center in California

The renovated R&D facility will support the global flavor leader’s commitment to developing and producing best-in-class food and beverage flavors in the US
Prepared Foods Editorial Staff
February 24, 2025

 In total, the renovation increases the T. Hasegawa’s state-of-the-art flavor innovation facilities by more than 50%, as part of the company’s larger strategy of investing in its US operations to bolster flavor development and manufacturing in North America.


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Edacious CEO

Edacious Raises $8.1 Million to Unlock Nutrient Density in Whole Foods, Ingredients

With this seed funding, Edacious will scale operations, enhance its proprietary tools, and deepen collaborations across the food system
Prepared Foods Editorial Staff
February 21, 2025

With this seed funding, Edacious will scale operations, enhance its proprietary tools, and deepen collaborations across the food system to create a more transparent food system and healthier planet.


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FMC Crowd and Speakers

Food Marketing: Consumer Insights, Retail Strategies

WMU Food Marketing Conference to draw 1,000 for consumer insights, marketing, retail strategy discussions
Prepared Foods Editorial Staff
February 20, 2025

The two-day event showcases presentations from C-suite retail, manufacturing and third-party executives. It also will feature an update about WMU's food marketing program, which provides talent to the leading companies that attend the conference.


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Nestle Health Science logo

Winners Announced for Innovate Forward: The Healthy Aging Challenge

Nestlé Health Science, Tufts University challenge focuses on the development of impactful healthy aging products and systems
Prepared Foods Editorial Staff
February 19, 2025

Following a rigorous review of pitches from applicants, Kresko RNAtech has been selected as the winner for its outstanding commitment to advancing the science behind dietary supplements and functional foods and beverages.


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David Jacobs Mars Executive

Mars Names New Marketing Executive for Food & Nutrition Business

David Jacobs to assume role as vice president of marketing for Mars Food & Nutrition North America
Prepared Foods Editorial Staff
February 18, 2025

David Jacobs joined the company as vice president of marketing for Mars Food & Nutrition North America. Jacobs reports to Dave Dusangh, regional president of Mars Food & Nutrition North America.


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Scotts Protein Balls logo

Scott’s Protein Balls Partners with Oakberry to Offer Plant-Based Snacking Solutions

New collaboration brings health-conscious consumers a new range of convenient, nutritious options
Prepared Foods Editorial Staff
February 17, 2025

As part of the collaboration, select Oakberry locations will now carry co-branded bags of Scott’s Protein Balls in popular flavors such as Peanut Butter Cacao and Brownie Batter.


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