Trolli adds a Very Berry option to its Gummi Pop lineup, blending Berry Punch and Blue Raspberry flavors. The frozen treat builds on demand for sour, candy-inspired novelties in the freezer aisle.
Sargento expands into the lunch kit category with Mighty Bites, featuring natural meats, cheeses and branded snacks. The line aims to give families a higher-protein, more ingredient-conscious alternative to traditional options.
Perfect Snacks is introducing Protein + Prebiotics, a refrigerated bar delivering 20g of protein and prebiotic fiber without artificial ingredients. The launch reflects demand for high-protein snacks that also support gut health and clean-label expectations.
From Wagyu jerky and protein pretzels to freeze-dried candies and Dubai-inspired chocolate, brands leaned into crunch, co-branding and flavor adventure. Even as cocoa costs climbed and GLP-1 diets loomed, snack makers proved indulgence and better-for-you can share the same bite.
General Mills is rolling out a mix of new products and returning favorites for spring, spanning baking mixes, cookies and snacks. The lineup blends indulgent flavors with better-for-you options designed for seasonal moments
Jif introduced Simply Unsweetened Creamy Peanut Butter Spread made with peanuts, salt and palm oil. The product delivers 8g of plant-based protein per serving and reflects growing demand for simplified ingredient lists.
Morinaga & Co. will acquire My/Mochi, the largest mochi ice cream brand in the US, adding the frozen novelty category to its growing portfolio. The move supports the company’s long-term growth strategy as the $8.6 billion US novelty ice cream market continues to expand.
Like Air has partnered with Freestyle Snacks to launch Spicy Dill Pickle Puffcorn, building on its popular dill flavor with a fiery twist inspired by snacking pickles. The limited-edition drop, available online and via TikTok Shop, underscores both brands’ Shark Tank roots and focus on better-for-you, flavor-forward snacks.
PepsiCo Foods US is launching Doritos Protein chips with 10g of protein per ounce and a 17g single-serve format to follow. The formulation uses dairy-based protein and contains no artificial colors or flavors.
From taquitos and dumplings to protein-packed potatoes and indulgent vegetables, processors are leaning into shareable snacks and craveable comfort. Younger consumers and families are turning to frozen for global flavor, value and game-day-ready convenience.