Product of the Day

RSS

The launch positions the brand within the growing functional CSD space while maintaining premium, fruit-forward flavor profiles. Strawberry Crema and Cherry Sorbetto roll out nationwide in six-packs.

Drake’s introduces Mochaccino Devil Dogs, blending cocoa and coffee notes in a café-inspired creme filling. The launch marks the first in a yearlong rotation of new flavors designed to drive limited-time excitement in the snack aisle.

Garden Veggie Snacks expands its lineup with Dill Pickle Ranch Puffs and Salt & Vinegar Straws. The launches combine assertive flavors, avocado oil and no artificial dyes to meet evolving expectations in children’s snacking.

Josie Beverages has launched its zero-sugar, zero-calorie energy drink line in the US, positioning the brand around clean, crash-free energy. Formulated with lion’s mane, cordyceps and vitamin B¹², the lineup reflects growing interest in functional ingredients beyond traditional caffeine.

V8 Energy Zero Sugar launches in three fruit-forward flavors with about the same caffeine as a cup of coffee. The line responds to sustained consumer interest in no-sugar energy drinks while broadening everyday usage occasions.

Each can combines real fruit flavors, prebiotics and 6g of fiber with minimal sugar. The four-SKU lineup begins national distribution by early April.

Purely Elizabeth is entering the beauty-from-within space with Purely Glow Salted Vanilla Pistachio Granola, launched alongside New York Fashion Week. The limited-edition SKU taps rising collagen and pistachio demand, reinforcing food’s growing role in functional wellness routines.

CJ Schwan’s is pairing Red Baron and bibigo to introduce a Korean BBQ-style frozen pizza exclusive to Kroger. The collaboration reflects how brands are using global flavor mashups and limited-time offerings to drive freezer aisle excitement.

Genius Gourmet is building momentum with its SKIPPY-inspired protein snacks as distribution expands across grocery and convenience channels. The lineup blends nostalgic peanut butter flavor with protein-forward formats designed to meet modern snacking needs without sacrificing taste.

Wonder Juice is growing its Wonder Green lineup with two new cold-pressed blends designed to support daily wellness and functional performance. Clean Green and Veg8 & Cayenne highlight how brands are pairing approachable flavors with nutrient-dense ingredients to meet evolving consumer expectations.