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Home » Topics » Functional Benefits » Sports & Energy

Sports & Energy
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Clean Simple Clear Protein cans

Clean Simple Eats Ready-to-Drink Clear Protein + Energy

The new energy drinks are available in four varieties
Prepared Foods Editorial Staff
August 19, 2024

Aware that consumers prioritize clean, accessible and convenient ways to up protein intake and energy, Clean Simple Eats has crafted the a solution. Designed for those who value transparency in their nutrition choices, these beverages offer a refreshing approach to fitness fuel. 



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King Kongin cans

King Kongin Energy Drinks

The new energy drink contains zero sugar, calories or carbs
Prepared Foods Editorial Staff
August 18, 2024

Available in four flavors — Sparkling Blue Raspberry, Sparkling Peach Mango, Sparkling Watermelon Strawberry and Sparkling Candy — the King Kongin lineup has zero sugar, calories and carbs, containing premium natural ingredients with no artificial colors, and is kosher certified and non-GMO. 


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Athletes Recovering and Holding Sports Drinks

Following the Fast-Paced Energy and Sports Performance Market

Innova Market Insights tracks the response of food and beverage formulators to consumer trends in the surging category
Lu Ann Williams
Lu Ann Williams
August 13, 2024

North America was the second top region for energy drinks launches during a recent one-year period, with Europe as the leading region. Approximately one-fifth of global energy drink launches are released in North America. However, price differences between North America and other regions lead to a larger and dominant North American share for energy drinks sales value.


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Golds Nutrition PreWorkout Supplements containers

Gold's Gym Premium Pre-Workout Supplement

The sports nutrition product is available in three varieties Lemonade, Blue Raspberry and Venice Punch
Prepared Foods Editorial Staff
August 4, 2024

Available in three flavors — Lemonade, Blue Raspberry and Venice Punch, a tropical pineapple-guava blend — this full-spectrum supplement addresses four key performance categories with fully dosed, high-quality ingredients.


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d9 Designs logo

d9-Caffeine

d9-Caffeine is a longer-lasting version of caffeine that is enriched with a naturally occurring form of hydrogen known as deuterium
Prepared Foods Editorial Staff
July 16, 2024

 In many individuals, a tolerance to caffeine may arise, requiring a progressively higher quantity to achieve the same desired effect and leading to excessive consumption of caffeinated beverages. 


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5 Hour Energy BBQ sauce

5-hour ENERGY Energizing BBQ Sauce

The brand partnered with actor and BBQ pro Brian Baumgartner to market the caffeinated sauce
Prepared Foods Editorial Staff
July 12, 2024

The new 5-hour ENERGY® Inspired Energizing BBQ Sauce, provides pros and newbies alike a shot to take grilling season to the next level. The new sauce contains a sweet and tangy Peach Mango flavor along with a caffeinated kick.


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Go Go Squeez  ambassador with product

GoGo squeeZ Active Fruit Blend with Electrolytes

The brand expands campaign to get people moving on their own terms
Prepared Foods Editorial Staff
July 3, 2024

GoGo squeeZ® continues the spirit of its 'FUN-damentals' campaign off-screen with a partnership with B-Girl and World Champion athlete, Logan 'Logistx' Edra, to encourage more people to give breaking, the "it" sport of summer, a try. 


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WtrMlnAde bottles

WTRMLN Brand Ultra-Hydrating Lemonade

The new drink contains vitamin C, no added sugar, and half the calories of traditional lemonade
June 26, 2024

With the launch of the new line, WTRMLN®  doubles down on its unique positioning as the authority on watermelon and all its hydrating benefits.


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Two Cyclists holding beverages

PLT Health Solutions: Functional Beverages

PLT using IFT to highlight beverage formulations for energy, active nutrition, and stress/mood
Prepared Foods Editorial Staff
June 13, 2024

PLT markets more than a dozen water-dispersible and water-soluble solutions, primarily botanical ingredients across key health categories. At IFT, PLT will be focusing on three major health and wellness segments: energy, active nutrition and stress/mood management.


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5-Hour Energy brand update cans

5-hour ENERGY Enhanced Flavors, Updated Design

The highlight of the lineup is the vibrant redesign of the 5-hour ENERGY® 16oz beverage
Prepared Foods Editorial Staff
June 12, 2024

The refresh features a bold redesign of their 16oz beverage, enhancements to classic fan favorite flavors and an introduction of two new flavors to the lineup.


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