Acosta COVID-19 report uncovers current consumer outlook and post-pandemic shopping intentions
February 19, 2021
Acosta, an integrated sales and marketing services provider in the consumer packaged goods (CPG) industry, released findings from its most recent COVID-19 shopper insights study. The research found that while the pandemic concern level is finally on the decline, shoppers acknowledge it will be a long time before things return to normal. Shopping and eating behaviors dramatically changed last year, and many shoppers plan to continue those new habits post-COVID-19.
Behavioral research company adds experts to serve clients, bolster innovative studies and expand reach
February 11, 2021
InsightsNow, a behavioral research firm, expanded its US team. The company added six new hires: Michael Dimanshtein, Tanner Hill, Kenny McMahon, Merva Morina, Renee Novak, and Art Siegert, to strengthen InsightNow’s reach and expertise in the insights industry.
The Innova Consumer Survey 2020 showed the top four reasons for considering plant-based alternatives were health, followed by variety, sustainability and taste
February 11, 2021
It's clear that the plant-based revolution rolls on and continues to evolve. And not only has it reached mainstream status—but now it might be described as a global phenomenon.
IRI anticipates that a significant proportion of consumers will get vaccinated by mid-year to the end of 2021
December 18, 2020
IRI’s latest report, “Anticipated Vaccine Adoption and Impact on CPG Industry,” explores the opportunities that retailers and manufacturers have to promote vaccinations, both as a physical destination where consumers can get a vaccination, and as part of overall wellness campaigns.
New report reveals how COVID-19 accelerated major shifts in spending and attention
December 17, 2020
Coefficient Capital and The New Consumer worked with Toluna, Inc. to survey 3,500+ US consumers on shifting behaviors resulting from the COVID-19 pandemic. The survey, conducted in November 2020, asked consumers about their spending habits, consumption patterns and other behaviors related to food & beverage, fitness, alcohol and beauty.
Working from home, schooling at home, and preparing more meals means a departure from the norm
November 24, 2020
Annually, The NPD Group collects a year’s worth of data from its daily tracking of how US consumers eat away from and in home and compiles the topline trend into a report that’s been called "Eating Patterns in America" for the last 35 years. This year’s recently released Eating Patterns in America captures how in mid-March, the daily rhythms of consumers’ lives, including their eating patterns, were suddenly disrupted by the COVID-19 outbreak.
In response to consumers’ changing behavior, Comax Flavors introduces the 2021 Flavor Trends divided into four distinct flavor collections. Immunity Boost focuses on consumers’ quest for functional foods and beverages while Breakfast Basics addresses consumers’ interest in breakfast at home or on the go.
Many of the traditional fall rituals consumers enjoy, like back-to-school and football games, have been altered this year by the ongoing COVID-19 pandemic, but there is one fall tradition they can count on this year, pumpkin spice latte limited time offers.
The coronavirus outbreak in the US has revitalized sales in the center of retail stores, home of shelf-stable and frozen foods that have generally been experiencing declining or slow sales growth over a number of years.