Articles Tagged with ''consumer behavior''

2022 PREDICTIONS

Global Sustainability Overtakes Personal Health as Most Significant Consumer Issue

“Shared Planet” leads Innova Market Insights’ Top Ten Trends for 2022

October 15, 2021

A sense of joint responsibility for our shared planet is guiding the choices consumers make and the lifestyles they wish to lead. Innova’s Global Lifestyle & Attitude Survey reveals that, when it comes to food choices, the top two environmental actions people are taking are reducing waste (43% of respondents) and eating in moderation (32%).

What Will Retail Stores Look Like in 2040?

Euromonitor predicts the future of the retail environment

October 13, 2021

eCommerce drove 75% of the $3 trillion growth in global retail sales over the past decade, according to Euromonitor. This digital transformation is forcing retailers to redefine the use of traditional stores to enable immersive, personalized and optimized shopping environments.

Beverage Market Outlook 2021: Retail Beverage Trends & Consumption Preferences

Wellness, indulgence, innovation, sustainability, & COVID impacts are among the factors propelling retail beverage sales forward

September 24, 2021

Beverage retail sales spiked in 2020 due to the impact of the coronavirus as consumers ate and drank virtually everything at home.

Fundamental Changes for the Future of Food Innovation

Listen to a discussion with Anne Greven, global head of food and agribusiness innovation

September 8, 2021

Listen to a discussion with Anne Greven, global head of food and agribusiness innovation, Rabobank, in advance of her presentation at Prepared Foods New Products Conference, Sept. 13-14 in Dallas.

A Home-Centric Lifestyle for US Consumers to Continue Long-term

According to a new report, the majority of meals will continue to be eaten at home for the foreseeable future

September 1, 2021

Most analyses during the pandemic have focused on discerning its impact on consumer behavior and forecasting how this might change going forward. However, before the pandemic structural changes in the workforce and the aging population already contributed to a home-centric lifestyle, and COVID accelerated it, reports The NPD Group.

Consumers Weigh Product “Storytelling” Attributes with Each Purchase

According to Innova Market Insights research, three in five global consumers say that brand stories influence purchasing decisions

Lu Ann Williams

August 17, 2021

Transparency has become increasingly important to consumers and this has only been accelerated by the COVID-19 pandemic. In response, consumer packaged goods manufacturers are working harder to convey trust and communicate more stories behind their products and brands. This messaging—found everywhere from product packaging to social media and websites—involves topics of ethical sourcing, environmental stewardship and “clean” healthy ingredients.

US Coffee Consumers Now Expect an Elevated Coffee Experience At Home and Away

Sales of espresso machines, French presses, and cold brew makers have grown by double-digits

August 2, 2021

According to The NPD Group, last year, consumers drank approximately 44.5 billion servings of coffee, spent $2 billion on coffee makers and accessories for in-home brewing, and made 6.3 billion visits to order coffee at foodservice outlets.

Botanical Ingredients Flourish, Add Function and Appeal to New Foods and Drinks

Botanical ingredients are linked to immune support in addition to other potential positive physical, mental and emotional attribute

Lu Ann Williams

July 23, 2021

Scouting the next ingredient trend to sprout up in new foods and drinks? The supplement market shows health-conscious consumers are learning more about botanical ingredients—and leaning toward them in new supplement purchases.

Future Opportunities in Functional Nutrition

Consumers across the globe are placing increased emphasis on positive nutrition rather than the more traditional reductionist methods of diet control

July 16, 2021

The long-established trend towards proactively managing our health and well-being has been brought into sharper focus by COVID-19. Research by Innova Market Insights reveals a new wave of opportunity for functional nutrition product launches for 2021 and beyond, which will be explored further in a webinar on July 19.

InsightsNow Names New Research and Insights Management

Kristin Wright to assume new role as vice president of research and insights

July 13, 2021

InsightsNow®, a behavioral research firm, hired Kristin Wright to manage InsightNow’s research and insights team, with a focus on delivering behavioral research insights to drive successful innovations for clients. Wright will drive strategic company growth and manage custom client research, as well as grow the research and insights team, in this role.

ON DEMAND: Whether you're in R&D, formulation, or innovation, this session will provide enzyme-driven insights to improve your plant-based dairy portfolio.

ON DEMAND: How do strategic innovation leaders, scientists and ingredient buyers incorporate sustainability into food and beverage new product development?