There's seemingly no end to stories about how US consumers are coping (or not) with the nation's coronavirus pandemic. Yet how does life in this "new normal" impact decisions about such topics as dinner and diets?
Food and beverage manufacturers who successfully balance consumer health concerns with affordability are most likely to win with consumers
September 1, 2020
Recent ADM OutsideVoice℠ research shows that 77% of consumers intend to make more attempts to stay healthy in the future. Food and beverage manufacturers who successfully balance consumer health concerns with affordability are most likely to win with consumers.
While other traditional dayparts have seen disruption due to US consumers spending more time at home during the public health crisis, dinner has held steady. NPD Group research suggests that what has changed about dinner involves consumers’ attitudes as they realign daily routines.
Consumers are engaging shelf-stable and frozen foods they may have shunned previously
August 17, 2020
Previously, consumer's increasing desire for fresh unprocessed, healthier foods—found in store sections such as produce, meat and poultry, seafood, dairy, and deli and bakery—has been the main driver for the center store decline.
Speaking at New Products Conference: Amanda Young, Kraft-Heinz
July 29, 2020
Listen in as Amanda Young, VP-R&D, US Zone, Kraft-Heinz, talks about leading one of the nation’s largest innovation teams in the midst of a challenging marketplace and ever-evolving consumer eating habits.
InsightsNow research indicates changing consumer behavior, and predicts impact on consumer product companies during COVID-19
July 22, 2020
The current tracker data shows consumer purchase motivators are shifting to satisfy psychological mood lifters and sensorial cravings as the coronavirus pandemic continues. While functional health and safety were found to be important during early stages of the pandemic, those motivators have decreased in importance as consumers report seeking out experiences to change their mood.
Snack food consumption has increased by +8% during the pandemic as consumers seek comfort through savory and sweet snacks
July 8, 2020
In April, during the height of the shelter-at-home orders, 37% of consumers told NPD they wanted to make sure they had sufficient snack foods on hand. They were well-stocked on salty snacks and frozen sweets more than other items.
Meat, poultry, and beverage staples are top categories consumers reported out of stock
June 17, 2020
Although consumers have moved on from the panic grocery shopping they did in the early stage of COVID-19, they still maintain the same level of foods and beverages inventory. Across all categories, there has been only a 3% drop in the estimated number of food and beverage packages on hand in homes compared to early April, reports NPD.
New IRI, SPINS research reveals that natural products outperform conventional products pre-COVID-19 and during the pandemic
June 10, 2020
The new report, "COVID-19 and Navigating the Path Ahead: Supporting the Natural Products Consumer," highlights natural shoppers’ product and shopping preferences, recommended strategies for manufacturers and retailers to attract and retain consumers, and suggestions to maximize new opportunities in the future.
Bakeries navigate two months or stay-at-home orders, while evaluating innovation strategies
May 15, 2020
Covid-19 has affected bakery players in different ways. With foodservice representing as much as 70% of their sales, frozen bakery players have seen reduced orders as food consumption changes from restaurants to home kitchens.