The new varieties feature flavor combinations pairing mainstream fruit flavors with trending but less-expected tastes
March 12, 2021
AHA added more fizz and flavor to its lineup of refreshing sparkling waters, a little more than a year after debuting on US store shelves. The brand will unveil two new calorie-, sodium- and sweetener-free flavors: Raspberry + Acai and Mango + Black Tea.
Caffeinated sparkling water with real fruit juice will exclusively launch at Walmart
March 5, 2021
Ocean Spray Cranberries, Inc., an agricultural cooperative owned by more than 700 farmer families, introduced Ocean Spray Wave™, a naturally caffeinated sparkling water with a splash of real fruit juice.
New flavors include Kellogg's® Froot Loops®, Kellogg's® Krave™ and Kellogg's® Frosted Flakes®
March 4, 2021
Carnation Breakfast Essentials® Nutritional Drinks has collaborated with some of the most beloved cereal brands to launch new Carnation Breakfast Essentials® Flavored Nutritional Drinks packed with the same protein, vitamins and minerals as the original Carnation Breakfast Essentials® Nutritional Drinks. The new flavors include Kellogg's® Froot Loops®, Kellogg's® Krave™ and Kellogg's® Frosted Flakes®. In addition, Carnation Breakfast Essentials® Nutritional Drinks comes in a Golden Grahams™ flavor.
KÖE Organic Kombucha breaks down barriers to entry for kombucha category
February 24, 2021
KÖE Kombucha, fruit-forward, organic kombucha in a convenient can, released results from a recent consumer study on perceptions and challenges associated with the kombucha market. The findings reveal several untapped opportunities to welcome those unfamiliar with kombucha into the category.
The new Yerba Mate features a refreshed look and formulation
February 22, 2021
Steaz, the innovators of teas and functional beverages, announced a new Steaz Antioxidant Brew™ Yerba Mate that will be available exclusively at Whole Foods Market in early 2021. Steaz also announced the rollout of Steaz Antioxidant Brew Tea, a new brew of tea with revitalized packaging and a cleaner formulation.
New sparkling water contains 35mg of caffeine per 12oz can
February 17, 2021
bubly sparking water launched bubly bounce – a sparkling water with no calories, sweeteners, or artificial flavors, and just a kick of caffeine. The introduction of bubly bounce, which is available in five refreshing combo flavors, marks the brand's first caffeinated beverage and new line since its launch in 2018.
Coca-Cola with Coffee and Coca-Cola with Coffee Zero Sugar bring together a Coca-Cola taste infused with Brazilian coffee
January 26, 2021
Coca-Cola® with Coffee recently made its debut. The innovation creates the new “refreshment coffee” category with a proposition that “sips like a Coke and finishes like a coffee” – giving Coca-Cola fans and java lovers alike a refreshing and reinvigorating reset to their daily routine.
An executive perspective on beverage flavor and taste trends.
January 21, 2021
Prepared Foods talks beverage flavor trends with Jared Smith, vice president of business development at Stratus Group Duo LLC, a Los Angeles firm developing and marketing functional, convenient beverages. Its portfolio includes KÖE Organic Kombucha and Perfect Hydration Alkaline Water.
New beverages are crafted with single origin cold brew and feature Chobani’s oat milks and dairy creamers
January 20, 2021
Chobani, maker of Greek yogurts, oat milks, probiotic drinks, and dairy/plant based creamers, launched Chobani™ Coffee, ready-to-drink coffees that are crafted with single origin cold brew and feature Chobani’s oat milks and dairy creamers.