Beverages

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SPYLT is expanding its limited-edition lineup with Banana Milk, a nostalgic take on the classic lunchbox favorite. The RTD beverage combines high protein, zero sugar and caffeine in a lactose-free ultrafiltered milk format, available exclusively through Amazon and TikTok Shop for a limited time.

Quaker has introduced Oat Shake & Go, a bottle-based beverage mix that consumers prepare by adding their preferred liquid and shaking. The product reflects continued demand for convenient, protein-rich breakfast and snack options that combine whole grains with functional nutrition.

Imbibe’s 2027 Flavor Forecast identifies seven flavor territories expected to influence the next generation of beverage innovation, from dark fruits and modern tropicals to swicy flavor combinations. The report also explores how flavor is increasingly serving as a communication tool, helping consumers connect taste cues with product benefits.

Naked has introduced Chocolate Banana Protein and Blueberry Cheesecake Protein smoothies, each featuring 20g of plant-based protein, 6g of fiber and no added sugar. The launch reflects continued demand for convenient beverages that deliver both nutritional benefits and indulgent flavor experiences.

Nurri is entering the children's nutrition category with the launch of Nurri Kids, a protein shake formulated for children ages 4 and older. Available nationwide at Sam's Club, the product combines ultra-filtered milk, 10g of protein and nine essential vitamins and minerals, reflecting continued demand for convenient, nutrient-dense options for families.

Polar Joe has expanded its Café Series with the launch of Polar Joe Espresso, an unsweetened protein coffee designed for consumers seeking customizable coffee beverages with added nutrition. The ready-to-mix product delivers 20g of protein and approximately 110mg of caffeine per serving while maintaining the brand’s focus on clean-label formulation and high-protein performance.

Kulli is introducing US consumers to chicha morada, a traditional Peruvian beverage made from purple corn rich in anthocyanins. The lightly berry-forward drink with a tea-like finish is now expanding into specialty retail channels as interest in globally inspired functional beverages continues to grow.

LALA is expanding its yogurt smoothie portfolio with the launch of LALA Plus, a lactose-free drinkable yogurt designed to deliver protein, fiber and calcium in a convenient format. Available in four fruit flavors, the new product targets consumers seeking nutrition-forward dairy beverages with added functional benefits.

The product targets everyday hydration needs with a family-friendly approach. The launch reflects growing demand for functional beverages without added sugar or artificial ingredients.

The brand is repositioning hydration to address broader consumer needs beyond athletics. The shift highlights opportunities for clearer messaging and lower-sugar formulations in a crowded category.