The throwback variety touches on nostalgic themes from the 1990s
April 21, 2022
Frosted Grape Pop-Tarts® are back, fresh from their Y2K-era heyday, and they're bringing the best of the decade with them when they hit shelves this spring.
The waffles, inspired by a classic Belgian street food staple, feature a golden brioche dough and are baked through with crunchy bits of pearl sugar
April 18, 2022
Eggo® is giving parents a new way to enjoy the most important meal of the day on-the-go with its latest breakfast innovation: Eggo® Grab & Go Liege-Style Waffles, an Eggo waffle that doesn't require a toaster.
The vertically-integrated snack company expands into a new category
April 13, 2022
LesserEvil, the better-for-you snack brand on a mission to make healthy, organic, less-processed, and sustainable snacks more accessible to everyone, announced that it has acquired a majority stake in Portland, Maine-based R.E.D.D. Bar.
New cereal varieties acknowledge nostalgic flavor trends
March 25, 2022
It’s no secret that people love the post-cereal milk left in the bowl. And Kellogg’s Frosted Flakes® flavors will change the taste and color of cereal bowl milk.
According to Innova Market Insights’ 2021 Lifestyles and Attitudes Survey, 37% of Americans said they were eating breakfast “more in home” versus just 6% who said they were eating breakfast “more out of home.”
The new cereal includes 4g of fiber, 22g of whole grains and chickpeas
February 21, 2022
The cereal delivers a hint of sweetness kids crave combined with the plant-based ingredients that parents love, and all the nostalgia of a Saturday morning waffle breakfast.
New cereal is made with organic gluten-free whole oat and rice flour
February 10, 2022
Made with organic gluten-free whole oat and rice flour, Rhino Rolls™ is gently sweetened with organic cane sugar and sprinkled with real cinnamon and vanilla, creating a special cinnamon bun flavor.
The female-led natural food brand plans for innovation and e-commerce growth
February 3, 2022
Purely Elizabeth announced the closing of a $50M Series B financing round that will drive continued growth through product innovation, e-commerce, and investment in marketing
New Pebbles Shake Ups! breakfast snacks are available in two varieties
January 27, 2022
PEBBLES™, officially licensed from Warner Bros. Consumer Products, is introducing three new ways to enjoy breakfast with new PEBBLES Shake Ups! Cocoa Explosion, PEBBLES Shake Ups! Sweet & Salty and Marshmallow Cocoa PEBBLES.