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Nestlé USA announced that it has acquired Essentia Water, a premium functional water brand headquartered in Bothell, Wash. Essentia pioneered ionized alkaline water more than twenty years ago and is the leading brand in that space in the US.

Royal DSM introduces Maxavor® Fish YE – a new vegan, 100% allergen-free flavor solution. Derived from algal oil, this unique innovation allows food manufacturers to deliver an authentic fish taste and mouthfeel in a variety of plant-based fish alternative applications, in addition to fish-based products.

Ocean Spray Cranberries, Inc., an agricultural cooperative owned by more than 700 farmer families, introduced Ocean Spray Wave™, a naturally caffeinated sparkling water with a splash of real fruit juice.

Say hello to the bold and reimagined noodle from immi, the world’s first low-carb, high-protein instant ramen. immi’s mission is to enrich lives through the vibrant world of Asian American food, starting with the reinvention of one of the world’s most nostalgic and crave worthy foods.

Carnation Breakfast Essentials® Nutritional Drinks has collaborated with some of the most beloved cereal brands to launch new Carnation Breakfast Essentials® Flavored Nutritional Drinks packed with the same protein, vitamins and minerals as the original Carnation Breakfast Essentials® Nutritional Drinks. The new flavors include Kellogg's® Froot Loops®, Kellogg's® Krave™ and Kellogg's® Frosted Flakes®. In addition, Carnation Breakfast Essentials® Nutritional Drinks comes in a Golden Grahams™ flavor.

Cheez-It® Loaded Popcorn is made with 100% real cheese. Available for a limited time only, Cheez-It Loaded Popcorn brings the taste of Cheez-It to classic popcorn.

Sabra® introduced a line of plant-based snacks for kids. Launching in two kid-approved flavors, Brownie Batter Dip & Graham Cracker Sticks and Taco Dip & Rolled Tortilla Chips, the single-serve snacks are for families and their kids.

Ringing in the New Year is a time for reflection and re-evaluation of life choices. Many consumers start by setting goals for self-improvement to make the coming year better than the last. After a tremulous 2020, improving overall health and wellness is at the top of the list.

The Martin Bauer Group, a global manufacturer and provider of quality teas and botanicals, announced that it has acquired a majority interest in Power Brands. Power Brands is a leading beverage development, formulation, production, and marketing service company based in Los Angeles.

Bakery foods, especially baking ingredients, were one of the first categories to experience COVID-19-induced consumption gains in 2020. Last spring brought shelter-in-place orders and they unleashed a once-in-a-lifetime stampede for home baking supplies.