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Planters is expanding its snacking lineup with two new mixes crafted for flavor and crunch: White Chocolate Macadamia Nut and Chocolate Caramel Pecan Crunch. Each blend features more than 50% nuts and sweet inclusions, targeting all-day snacking demand.

Lifeway Foods is entering the performance nutrition space with Muscle Mates, a lactose-free drink delivering 20g of protein, 5g of creatine and 12 probiotic cultures in flavors like Mixed Berry, Vanilla and Strawberry Banana. Set to roll out nationwide by year-end, the line targets rising consumer demand for strength, recovery and microbiome support.

Nurri has expanded its ultra-filtered milk shake line at Costco with a new strawberry flavor, joining chocolate and vanilla less than a year after the brand first hit shelves. The 12-pack offers 30g of protein, just 1g of sugar and convenient aluminum packaging at a member price of $19.99.

Greenfield Milling has debuted its state-of-the-art Richmond, Utah plant, built to supply Campbell’s Pepperidge Farm under a 20-year agreement and advance key sustainability goals. Backed by strategic partnerships and expansion plans in Texas and beyond, the company is positioning itself as a national flour and bakery mix leader.

PF Chief Editor Bob Garrison talks beverage flavoring trends and technologies with Emily Cruz, R&D Manager, at Talking Rain Beverage Co. This Preston, Wash., business offers a wide variety of better-for-you beverages under the brands Talking Rain, Sparkling Ice and now, new Popwell.

Chartwells Higher Education’s 2025 Fall Flavor Forecast highlights the top trends driving campus menus. Social media recipes, global inspirations, and bold smoky flavors are redefining how students eat this semester.

Onego Bio has received FDA confirmation that its precision-fermented Bioalbumen protein is Generally Recognized As Safe. The ruling paves the way for broader use in baked goods, beverages, meat analogs, and more.

All Wild Fox Foods snacks are free from seed oils, refined sugars and artificial dyes, flavors and ingredients. Each product is gluten-free, grain-free, soy-free, glycerin-free and sugar alcohol-free. 

The symposium, entitled, “Advancing Biocatalysis: Protein Engineering and Synthetic Biology for Industrial Impact,” will bring together leading experts from North America and Japan to showcase the latest advancements in enzyme research and discuss future directions for the role of enzymes in sustainable innovation.

Protein may be the darling of every product pitch, but new data suggests the category’s momentum may be nearing saturation—and that emerging consumer demands could upend today’s formulations. Are brands innovating strategically, or just chasing claims in a marketplace that’s about to shift?