Food and Beverage Top Stories
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Purple Haze Liqueur

Tiger Paw Beverages launches beverage in homage to famed guitarist
November 24, 2015
Just in time for legendary guitarist Jimi Hendrix's Nov. 27th birthday, Tiger Paw Beverages Inc. and Leon Hendrix, brother of Jimi Hendrix, introduce Purple Haze Liqueur.
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Frozen Surge at Burger King

Frozen SURGE™ comes on the heels of the beverage's return to store shelves after a 12-year hiatus
November 24, 2015
BURGER KING® restaurants are turning a cult favorite into a cold favorite with the introduction of Frozen SURGE™, a citrus-flavored frozen beverage from The Coca-Cola Company.
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Top Food & Beverages Trends for 2016

Clean eating trend inspires back to basics approach
November 24, 2015
The “clean eating” trend has inspired a back to basics approach in product development and is an overarching theme in Innova Market Insights’ Top Ten Trends list for 2016.
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Kellogg Launches New Product Collection

More than 40 introductions from iconic brands fall along current trend lines
November 23, 2015
The new products include 16 new ways to enjoy cereal, bold flavors from popular snack brands such as Pringles® and Cheez-It ® and new frozen foods from Eggo® and MorningStar Farms®.
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Keurig Launches Coffeehouse Line

Specialty line alludes to Green Mountain Coffee’s inception as a small-batch roaster
November 23, 2015
The specialty line of products draws upon the Green Mountain Coffee heritage as a small-batch roaster and coffee shop combined with the ease and simplicity of the Keurig hot brewing system, the company says.
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The Promise of Craft Beer

Craft beer doubled its share of the U.S. beer market 2009-2014 with sales projected to grow 22% in 2015
November 20, 2015
While 61 % of US consumers aged 22+ drink beer, only 17 % drink craft, and only 10 % of beer drinkers consider craft beer easy to find.
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Gen Z Foodservice Usage Patterns

Gen Zers' engagement with technology and "foodie" behaviors make them some of the savviest consumers ever
November 20, 2015
As they mature, they are more influenced by their peers and by digital and traditional media.
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