The new normal of cutting back and the growing popularity of the staycation has increasingly drawn consumers towards products that provide a moment of escape from daily life.VIB’s (Vacation in a Bottle) Happy Relaxation Drink is a mango-lime flavored, carbonated beverage formulated to promote relaxation through amino acids and B vitamins.
Arizona’s Lemon Flavored Iced Tea has been adapted as a children’s drink. This marks the first ready-to-drink iced tea to market to children in the U.S. and serves as a natural line extension for the brand.
As manufacturers increasingly revamp their sodas to have healthier images through reduced calories, no additives/preservatives and all-natural claims, there has also been a slight uptick in carbonated soft drink formulations that incorporate herbs and botanicals
Attendees of Prepared Foods 2009 R&D Applications Seminars-East heard information on ingredients, such as lycopene, pomegranate extract, collagen, lutein, beta-carotene and polyphenols, which help protect skin from sun damage, water loss, oxidative stress and other damaging environmental factors.
Going Global -- February 2010 Innocent, a smoothie company, has launched a range of vegetarian prepared meals in the UK. These high-fiber meals are served in a microwavable “pot”
Hitting the Shelves: Garden Varieties -- February 2010 Factors such as public health concerns, the popping up of gardens in backyards across the nation (including the White House) and
Hitting the Shelves: Sophisticated Snack -- February 2010 As one of the most recognizable cracker brands in the U.S., Kraft Food’s Nabisco Ritz crackers are best known for their
Hitting the Shelves: Heat, Grab and Go -- February 2010 Kellogg’s has extended its presence in the breakfast category with the introduction of Cinnabon Original Cinnamon Bars. These microwavable
Hitting the Shelves: Introduction in Sports Performance -- February 2010 Although products touting sports recovery benefits are not new, they mostly have been limited to the beverages and bars
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