Product of the Day

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Uncrustables is fueling mornings with its first higher protein PB&Js, packing 12g of protein plus whole grains and fiber. The new flavors—Bright-Eyed Berry and Up & Apple—hit shelves nationwide this October.

Real Good Foods launched a new chicken meatball line made with 100% chicken breast and no seed oils, offering 20–21g of protein and just 2–3 net carbs per serving. Available first at H-E-B, the line features Homestyle, Italian, Chicken Little and Teriyaki Pineapple flavors.

Idahoan is reimagining mashed potatoes with +PROTEIN, offering 6g of high-quality protein per serving and 24g per pouch to help consumers meet daily protein goals. Available in Buttery Homestyle, Loaded Baked and Roasted Garlic, they’re ready in 60 seconds.

Kraft Mac & Cheese is turning up the flavor with Hot Honey and Garlic Parmesan varieties, inspired by game day wings and fall tailgating. The new flavors launch September 28 (Target exclusive for Hot Honey) and October 20 nationwide for Garlic Parmesan.

Protein Pints is shaking up the frozen aisle with Cookies & Cream and Coffee, delivering 30g of protein per pint and 85% less sugar than traditional ice cream. The new flavors roll out in select Kroger stores and nationwide this fall.

Organic Valley is expanding its oat portfolio with the launch of Original and Creamy Oat Beverages made with ethically sourced organic oats. Free from gums, seed oils and artificial colors, these beverages are designed for coffee, cereal, baking and more.

All Wild Fox Foods snacks are free from seed oils, refined sugars and artificial dyes, flavors and ingredients. Each product is gluten-free, grain-free, soy-free, glycerin-free and sugar alcohol-free. 

Sour Patch Kids continues to bring excitement to the candy aisle with the latest Strips innovation, striking a balance of sour and sweet in an iconic, beloved format. 

New Cantina Medium Salsa delivers blended flavor with a mix of tomatoes, tomatillos, jalapeños, onions and fresh herbs. Balanced at a medium heat (50-200 Scoville units), this smooth salsa makes for a snack, condiment or recipe enhancer. 

The new snack is a bold lineup that combines 100% real cheese with a more satisfying crunch and a 3D shape designed to deliver edge-to-edge bold flavor.